I’ve been obsessed lately with one particular skill: copywriting. So today, I’ll dive into one thing I’ve been putting into practice to better my writing. One of my favorite copywriters is Eddie Shleyner. Eddie is the Lead Copywriter & Campaign Strategist at G2 and founder of VeryGoodCopy. Eddie is big…

A real crisis We have a real crisis in our world today. Take a look around. It won’t take long to find corruption, fraud, ingenuity, and ultimately evil. The unfortunate reality is that no matter how big or small, we are all affected by this lack of morality. How is that? Humans are…

Most parents will desire success for their children. The type of success we’re use to has a consistently taken path. It probably sounded a little something like this: Go to school. Get good grades. Find a good job. Make a lot of money. Take care of your family. Don’t forget…

Your Team is Your Biggest Ally One cannot underestimate the power of reflection. This is the case with every area of life. So of course, career success hinges on reflection. Prominent writer and organizational leadership consultant, Margaret Wheatley, says, Without reflection, we go blindly on our way, creating more unintended consequences, and failing to achieve anything…

The Power of Email. Stop what you’re doing and take a second to reflect: What have I learned up to this point in my company? There’s no doubt that working at a startup is a very accelerated experience. In all honesty, I‘ve been a bit intimidated by it. I made the jump to tech…

A Fresh Start. As a 19-year-old college dropout, if you would have told me that I’d be where I am today at 25, I don’t think I would’ve believed you. Now, I’m in no position of tremendous wealth, power, influence, or the likes. Rather, I have a direction. I have a vision that…

Project Update: Week 4 Last month I set out to learn more about content strategy, and in particular, content strategy for podcasts. I chose one of my favorite podcast creators, The Mission. The general goal: to repurpose some of Mission’ podcast episodes into a variety of different content pieces like: Blog posts Twitter posts …

One cannot overlook the importance of creating a thorough, specific, and clarified plan when it comes to succeeding in Marketing. “Most people don’t plan to fail, they fail to plan.” John J. Beckley Lacking a plan will inevitably lead to the failure you were wanting to avoid in the first…

For all of you sticky note and notepad lovers out there, I am right there with you. Most of my professional life, I have resorted to a notepad and sticky notes to organize not just my ideas, but lists of to-dos, projects, reminders, documentation, and the list goes on. I’m…